Meaty + Tangy-Sweet + Spicy = New Classic. When it comes to timeless American ingredients, few would argue with beef. Add to that rich savoriness the tangy cranberry—one of the few fruits that is native to North America—and you have a duo with balance and charm. Bring the whole shebang into the 21st century with a new classic flavor: sriracha. That's right—EPIC has gone and created for you what might just be the best spicy jerky on the planet with their Cranberry Sriracha Beef Bites of jerky love. Dig in, spice out.
Epic has already been doing wonderful things to the bar market for the last several years. It used to be that you had to get a chalky protein bar, or a dried out hunk of jerky, or a very-sweet fruit and nut bar, and those were your options. By establishing themselves as the darlings of the healthy meat snacks world, EPIC seemed to have reached their groove. AND THEN, in 2015, EPIC's fans are given a huge gift with six new bar flavors and a whole new lineup of bagged jerky bites. The throwdown is now epic.
Why make a cute little bag of jerky bites? Lots of reasons, really. First, it allows the conscientious snacker to have just a nibble or a sizeable portion before deciding to close up the package. EPIC's bars were pretty much the perfect size to eat all at once, but the trick is that you kind of had to, since they didn't seal up with any finesse. Jerky bites are perfectly adorable, re-sealable, and shareable. The bag will leave your highly evolved omnivore palate begging for more.
The Cranberry Sriracha Beef Bites start out with a nice crumbly chew—neither overly moist nor dry and stringy—before the POW of chiles hits your tongue. Once that kicks in, you'll taste the barely sweet cranberries as a mild antidote to the spice. They're potent little nubbins, that's for sure. All in all, it's a flavor that will have you reaching for just one more piece. Every bite and every bag are thoughtfully crafted with pure ingredients that are not only flavorful, but uniquely simple and powerful.
What makes EPIC Beef Bites special starts with a foundational commitment to sourcing only 100% pasture raised, grass fed beef. Grass fed animals are not only good for the end consumer, but when properly managed can create a positive return on the land! Healthy pastures are rich in soil biodiversity, function as a habitat to native birds and mammals, and have a highly effective method to removing carbon dioxide from the atmosphere and storing it in the soil. The unique ability for grasslands to sequester carbon is a powerful tool in combating global climate change.
Beef, especially grass-fed, is pretty nutritious, packed with Omega-3s and goodies like iron and protein and more. But when you pair it with fruit AND chile peppers, well, that just sweetens the deal. The cranberries are only lightly sweetened with fruit juice, and the chiles come with their own set of nutrients and punch. And doesn't that make it nearly a perfect food – one that is easy to eat, easy to transport, and easy on your body? I think so.
Grass fed beef is important. The nutrients are higher, the animals are raised in ways that translates their health into yours. The Global Animal Partnership 5-step Animal Welfare Program has rated EPIC's cattle a Step 4. This ensures that every EPIC cow has had continuous and unconfined access to pasture throughout its life cycle. Additionally, the beef is USDA Certified 100% Organic. Sweet.
Chiles fight inflammation, offer natural pain relief and cardiovascular benefits, clear congestion, boost immunity, help stop the spread of prostate cancer, prevent stomach ulcers, burn fat, and lower risk of type II diabetes. Cultures where hot pepper is used liberally have a much lower rate of heart attack, stroke and pulmonary embolism.
Cranberries are a native North American berry packed with antioxidants, Vitamin C, and manganese, not to mention lots of other great nutrients in moderate amounts. They're tart and delicious!
Each little morsel is surrounded by its buddies in a portable sack of snacking. Notice how you can seal it back up oh-so-easily? That's, honestly, pure brilliance – and with how good this tastes, there is no chance of the bites drying out like old-fashioned jerky. This is a deliciousness, through and through. Tear open the package and enjoy. That's it.
Oddly enough, the roots of EPIC were planted shortly after Katie and I became vegetarians. We wrongly believed that a “clean diet” was plant based and in order to replenish our bodies after hard workouts, we consumed large amounts of soy and other highly processed proteins. To compound the stress we were putting on our systems, we followed the advice of sports nutrition “experts” and prescribed to a diet that was high in carbohydrates and low in fat. As a result, we were making ourselves unintentionally sick with gastrointestinal distress and a myriad of inflammatory ailments. Not knowing what to do, we decided to go vegan and when things got worse, we decided to follow a raw food diet.
Unable to maximize our own vigor and wellness, we looked for answers in the whole foods consumed by our human ancestors. Within a week of adopting, what is now called, the "paleo diet" which emphasizes healthy animal fats, grass fed protein, and leafy vegetables, our bodies and minds radiated with exuberance. Through modifying the foods we ate, we reached exciting new levels of performance during competition as well as daily life. Within a few months Katie and I were stronger, faster, and leaner than we had ever been.
Here's a cool video(and well-shot!) featuring Katie and Taylor and their thinking on Ancestral diet and health, and the genesis of EPIC bars.
Preparing healthy meals at home was a breeze, however we quickly realized there was a lack of conveniently packaged nutrient dense animal protein when we traveled, exercised, and worked. So, we set out to create the world’s first 100% grass fed meat, fruit, and nut bar. We call our product EPIC because it improves the lives of animals, regenerates our bodies, and helps heal the land. Due to an ingredient label unlike anything else, EPIC epitomizes real foods and will always be humane, pasture centered, and most importantly, delicious. May you fill your life with epic adventure and epic health!
"Feed others as you wish to be fed"
EPIC foods begin with a living animal. We set the industry standards by sourcing our meats from ranchers that we deem EPIC. We mandate proof of certifications, which validate that our animals receive the utmost humane treatment. We believe that EPIC animals should always live pasture-centered lives where turkeys forage, pigs wallow, and buffalo roam. This is the way nature intended animals to be and we see ourselves as leaders in recognizing the value of sustainable and responsible animal welfare practices.
Not only do humanely-treated grass-fed animals live better, more natural lives but they place less stress on the land they inhabit. Our animals live on EPIC lands. When properly managed, grass-fed animals can produce a net benefit to the environment. Pasture grazing requires significantly less fossil fuel than a feedlot diet consisting of corn, soy, antibiotics, and hormones. Pastured animals fertilize the land they graze on, which eliminates the fossil fuels required by conventional fertilizing practices. Lastly, grass-filled fields not only hold on to topsoil and moisture but also more effectively remove carbon dioxide from the atmosphere than any other use of land!
Perhaps the most compelling argument for consuming grass-fed meats comes from the EPIC nutrition that is passed on from animal to human. The brilliance of this nutrient transfer is based on how the animals are raised. Grass-fed animals are loaded with higher levels of omega-3 fatty acids, which are better for both cardiovascular health and contain anti-inflammatory properties. They also have significantly higher values of vitamins A and E as well as antioxidants.
For athletes, grass-fed meat is particularly favorable in that it contains up to twice the levels of conjugated linoleic acid, or CLA, which promotes the development of lean muscle tissue and lowers the risk for a myriad of other health problems.
By combining delicious tasting and lightly smoked animal protein with savory nuts and dehydrated fruits, EPIC foods taste amazing! EPIC foods are unique in the sense that they are more savory, tender, and flavor-forward than jerky without the high carbohydrate and sugar load of other bars. Reconnect with your ancestral diets and enjoy every bite of it!
EPIC is for everyone! Long lasting satiety comes easily with EPIC's nutrient-dense protein content and the absence of grains. This makes EPIC a great option for on-the-go healthy snacking.
Additionally, EPIC bars are loaded with anti-inflammatory omega-3's, muscle-building CLAs, and antioxidant-rich vitamins A and E, thus also making EPIC a perfect fuel for athletes.
Lastly, the low-glycemic nature of EPIC creates the perfect snacking option for diabetics, Paleolithic eaters, and others looking for a pure form of protein, just the way nature intended.
Yes! As a matter of fact, EPIC produces the most Paleo-friendly protein bar available in the market!